The AI application Muse has surged past 3.4 million downloads, driven by strong early reviews and promotion from Meta during its annual Meta Connect developer conference. Market intelligence firm Sensor Tower reported the download milestone, noting that daily active users climbed 27 percent on Wednesday following the conclusion of the Meta event.
Prior to the conference, Muse had already achieved rapid adoption after launching on September 8, reaching 2.5 million downloads earlier in the week and topping app store charts in the U.S. Sensor Tower data shows the app averaged 55 percent day-over-day growth in its first two weeks, outperforming early metrics from rival AI offerings. Additional estimates from firms like Apptopia and Appfigures further confirmed the surging demand across iOS and Android platforms in the United States and Canada.
Meta has supported the app's trajectory through cross-platform marketing across Facebook and Instagram, alongside upcoming feature announcements including Mac computer use, video chat, and smart glasses integration. This backing highlights Meta's expanding footprint in the consumer AI application space as tools like Muse capture mainstream interest. Why it matters: The rapid adoption and cross-platform promotion of Muse signal how major social networks can accelerate consumer AI tool distribution.