Startup Hark has released Hark Pro, a new AI personal assistant founded by serial entrepreneur Brett Adcock less than a year ago. The software is available for free with a subscription tier for heavy users, operating as a full-screen experience designed to use your computer for you. Hark Pro features a central chat dialog, a prompt feed, and custom mini-dashboard panels tailored to the user's local weather and time.
The assistant connects to a user's digital life including email, calendar, hard drives, and credit cards to proactively handle tasks like expense approvals, flight bookings, and DMV renewals. Hark emphasizes transparency by displaying the agent's web navigation in a visible small window to build trust. Positioned as an alternative to major tech firms like Meta and OpenAI, Hark stresses that its data usage focuses strictly on task-related productivity rather than ad profiling.
The company's foundation rests on a model specifically trained for computer use, aiming to substitute for your computer rather than pursue artificial general intelligence. While currently offered as software, Hark also plans to release a dedicated AI-native hardware device in 2027.
Why it matters: Hark Pro enters the competitive AI assistant market by offering an end-to-end computer-use agent that prioritizes user privacy and operational transparency over ad-driven profiling.